Psychology Today
Psychology Today
The largest therapist directory with 400,000+ provider profiles. $29.95/month gets you a searchable listing that patients use to find care.
About Psychology Today
Psychology Today is the dominant therapist directory in North America, with over 400,000 provider profiles and millions of monthly patient searches. For $29.95/month, therapists get a searchable profile listing that includes specialty areas, treatment approaches, insurance accepted, photos, and a personal statement. The platform generates significant patient acquisition—many solo practitioners report 30-50% of new clients come from their Psychology Today listing. Profiles can be enhanced with articles, videos, and verified credentials. The directory supports filtering by insurance, specialty, telehealth availability, and demographics. Psychology Today also offers a patient messaging system for initial contact.
Best For
- • Solo practitioners building a caseload
- • Therapists accepting insurance who want to be found
- • New practices needing patient acquisition
- • Clinicians wanting a simple, low-cost marketing channel
Not Ideal For
- • Practices with full caseloads not taking new clients
- • Clinicians who only accept referrals from other providers
- • Large group practices with dedicated marketing teams
Pricing
$29.95/month
Compliance & Security
Always verify compliance directly with the vendor.
Target Audience
Roles
Settings
Related Tools
GoodTherapy
Therapist directory emphasizing ethical practice and client education. $29.95/month for a searchable provider profile.
Inclusive Therapists
Directory connecting clients with therapists who center identity, justice, and liberation. $10/month listing.
TherapyDen
Inclusive therapist directory focused on LGBTQ+ affirming and social justice-oriented providers. Free basic listing, $15/month for premium.
Zencare
Curated therapist directory with video introductions and vetted providers. $150/month for premium visibility.